This past Monday Big Sean made his return to the music scene when his new visual for Single Again dropped. The short film, which stars real-life couple Ryan Destiny and Keith Powers was inspired by Sean’s relationship with Aiko, is a cautionary tale of what can happen in the court of public opinion when we believe what we see on social media.
The video has a lot of important messages, but the main one is for people to ‘wake up and smell the roses’ in a world where we wake up and check our phones instead.” said Big sean while explaining his new visual. Video director Lawrence Lamont added “The visual highlights a few social issues, including social media’s ability to sway people’s opinions to the point of disharmony, the social pressures faced by Millennial’s and Generation Y and media coverage of the Black man. While bringing these key issues to light, I also wanted to capture Detroit’s beautiful spirit and style.” Check out the new clip below.